Repeats Customers Pay More and Sell More.
Is it any wonder that 95% of businesses go out of business after 5 years? It isn’t to me because I talk to so many business and they don’t even have a system in place to make sure their customers are repeat customers.
So many businesses run to the next customer like a gold miner blasting for that next vein of gold. Although I agree that every new customer can bring with them exciting new opportunities it could be a fatal mistake. It could be a big mistake because all too many businesses fail to take care of the gold strike they just had.
Posted in Business Models, Customer Service, General, Intention, Relationships